dspaceThe Cape Peninsula University of Technology (CPUT) Electronic Theses and Dissertations (ETD) repository holds full-text theses and dissertations submitted for higher degrees at the University (including submissions from former Cape Technikon and Peninsula Technikon).

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    • Leveraging big data for competitive advantage in a media organisation 

      Nartey, Cecil Kabu (Cape Peninsula University of Technology, 2015)
      Data sources often emerge with the potential to transform, drive and allow deriving never-envisaged business value. These data sources change the way business enacts and models value generation. As a result, sellers are ...