|The Cape Peninsula University of Technology (CPUT) Electronic Theses and Dissertations (ETD) repository holds full-text theses and dissertations submitted for higher degrees at the University (including submissions from former Cape Technikon and Peninsula Technikon).|
Browsing ETD - Faculty of Business and Management Sciences by Subject "Architectural services marketing -- Westen Cape"
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Marketing architectural services : the role of the internet in marketing architectural services in the Western Cape (Cape Peninsula University of Technology, 2008)The research study provides an overview of the deployment of marketing by architectural practices in the Western Cape. It furthermore illustrates how the Internet is being utilised and establishes the motivations behind ...