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Electronic Theses and Dissertations
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Social media
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Showing results 1 to 20 of 25
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Issue Date
Title
Author(s)
2012
Acceptance and impact of social networks marketing using extended technology acceptance model
Mulero, Senikat Olumayowa
2020
An analysis of the role of social media in teaching and learning at a higher education institution in South Africa
Mcinziba, Dorothea Zandile
2021
Assessing the use of social media for stakeholder communication in the environmental and faith-based NGO sector
Magadla, Ncumisa
2021
A critical realist analysis of social media marketing on Facebook : a case of Brownsense
Matsikidze, Edson
2018
The effectiveness of social media in the marketing of a selected commercial bank in the Western Cape, South Africa
Shumba, Richard Christopher
2022
An evaluation of the use of social media by financial services institutions for stakeholder engagement
Ntlola, Lelethu
2020
An evaluation of the use of social media in the enhancement of stakeholder engagement in a public institution
Govender, Sureshinee
2021
Examining the impact of digital media on PR practitioners’ capacity to network and build stakeholder relationships during the COVID-19 pandemic
Otto, Jade
2022
An exploration of how public relations practitioners used social media to engage with consumers during the COVID-19 pandemic: a case of a fast-food company in South Africa
Gool, Kauthar
2020
Exploring the use of social media to enhance public engagement during times of crisis in the city of Cape Town
Waxa, Chumani
2023
The influence of blockchain on social media marketing in South African banking institutions
Moche, Magdeline
2023
Influence of emojis in digital marketing communications on customer engagement and intention to purchase among Generation Z in Cape Town
Maraule, Mihlali
2020
The power of Twitter : a content analysis study of public pressure on corporate communication and crisis management
Alkana-Wakefield, Myliesha
2022
Preservation of indigenous knowledge amongst the Hlubi nation through social media technologies
Ndlela, Akhona
2023
Prospects and challenges of community communication in the digital age, a case study of O.R. Tambo District Municipality, Eastern Cape, South Africa
Nciweni, Nelson
2016
The role of e-commerce in five-star hotels in the Cape Town Metropole
Banoobhai-Anwar, Ilhaam
2020
Social media as a communication strategy in a selected university in Cape Town
Aline, Mwilambwe
2015
Social media as a marketing communication channel amongst Generation Y : a new paradigm for hierarchy response models
Duffett, Rodney Graeme
2020
Social media as a marketing communication strategy among independent food retailers in the City of Cape Town
Dos Santos, José Antonio
2023
Social media as a marketing communication tool for Western Province super league rugby clubs
Marthinus, Justin