Determination of international customer satisfaction levels in terms of service quality at Cape Point National Park

Siebritz, Marjorie Dawn

Determination of international customer satisfaction levels in terms of service quality at Cape Point National Park

Author(s)

Siebritz, Marjorie Dawn

Date Issued

2012

Type

Thesis

Publisher

Cape Peninsula University of Technology

Abstract

Tourism has been an important economic activity in the Western Cape as it creates employment for local citizens and generates income for the province. In order for tourism to be a constant income generator, services that are offered at various accommodation establishments, attractions, restaurants and visitor information bureaus should be outstanding, as service excellence and effective word-of-mouth advertising will generate repeat business.

Additional information

Thesis (MTech (Tourism Management))--Cape Peninsula University of Technology, 2012

Subjects

Customer services -- ...

Customer relations --...

Quality control -- St...

Cape Point Nature Res...

File(s)

Name

204101859_Siebritz_md_MTech_thm_bus_2012

Description

Thesis

Size

5.28 MB

Format

Adobe PDF

Checksum

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