Factors Contributing To Employee Turnover At A Selected Clothing Manufacturing Company In Cape Town

Abstract

South African clothing industry is plagued by voluntary turnover which could have a number of negative impact on the industry. This research explored the factors contributing to turnover intention at a large clothing manufacturing company in Cape Town and provided recommendations as to how industry stakeholders can address these factors and possibly reduce voluntary turnover within the industry. This study employed the quantitative method of approach in the form of a self-administered, pen and paper questionnaire. This approach is systematic to investigations throughout which numerical data is collected or the investigator converts what is collected or observed into numerical data. This approach is often concerned with finding confirmation to either support or opposes an idea or hypothesis a person might have. This method makes it possible for the researcher to achieve a high level of reliability in relation to data analysis. The survey instrument was utilised to measure levels of job satisfaction, perceived job mobility and turnover intention. This approach was chosen as the best approach for this study as it addresses factors related to turnover intention at a selected clothing company in Cape Town. The implication of the study is that, it contributes to the understanding of factors driving voluntary turnover in the clothing industry and provides recommendations as to how industry stakeholders can address these factors and possibly reduce voluntary turnover within the industry. It is envisaged that by determining the reasons for employee turnover intention at a selected clothing company in the Cape Town Clothing industry and by providing possible solutions to remedy the problem, a better working environment and improved relations between management and staff will prevail. The research outcome provides the entire clothing industry with some guidance as to the factors associated with turnover and areas that can be addressed to reduce it.