Loading...
Management and impacts of sport tourism events :a case study of Red Bull Big Wave Africa
Author(s)
Ntloko, Ncedo Jonathan
Date Issued
2006
Type
Thesis
Publisher
Cape Peninsula University of Technology
Abstract
The focus of this study is on the management and impacts of sport tourism events. The study
specifically evaluates the Red Bull Big Wave Africa (RBBWA) event as a case study.
RBBWA is a unique surfing event taking place at the heart of the community and in an
environmentally sensitive area (Sentinel) which is part of the Cape Peninsula National Park.
Of cognisance in this study is the stakeholders' involvement, perceptions, attitudes and an
understanding of costs and benefits linked to the event. The study examines the involvement
of stakeholders and cost and benefits associated with the event as providing a critical view
on the management aspects of the event and what impacts are evident from different
stakeholders' point of view. Stakeholders involved in this study include: participants,
spectators, organisers, sponsors, established businesses, informal traders and residents.
Research methods deployed in this study included questionnaires, direct observations and
interviews, as an attempt to gain a broader perspective of the research topic. The study
reveals that there is a greater need to look at the relationship between participants and
spectatorship, a dire need for community involvement, current and possible event leveraging
business opportunities for local businesses, environmental control and responsibility as
critical aspects in understanding the management and impacts of the event. The study
contends that involvement of all stakeholders in the organisation of the RBBWA event will
result in a better management of the impacts associated with the event, provide a better
sport tourism experience and contribute greatly to the development of a sustainable sport
tourism event industry in South Africa.
specifically evaluates the Red Bull Big Wave Africa (RBBWA) event as a case study.
RBBWA is a unique surfing event taking place at the heart of the community and in an
environmentally sensitive area (Sentinel) which is part of the Cape Peninsula National Park.
Of cognisance in this study is the stakeholders' involvement, perceptions, attitudes and an
understanding of costs and benefits linked to the event. The study examines the involvement
of stakeholders and cost and benefits associated with the event as providing a critical view
on the management aspects of the event and what impacts are evident from different
stakeholders' point of view. Stakeholders involved in this study include: participants,
spectators, organisers, sponsors, established businesses, informal traders and residents.
Research methods deployed in this study included questionnaires, direct observations and
interviews, as an attempt to gain a broader perspective of the research topic. The study
reveals that there is a greater need to look at the relationship between participants and
spectatorship, a dire need for community involvement, current and possible event leveraging
business opportunities for local businesses, environmental control and responsibility as
critical aspects in understanding the management and impacts of the event. The study
contends that involvement of all stakeholders in the organisation of the RBBWA event will
result in a better management of the impacts associated with the event, provide a better
sport tourism experience and contribute greatly to the development of a sustainable sport
tourism event industry in South Africa.
Additional information
Thesis (MTech (Tourism and Hospitality Management))--Cape Peninsula University of Technology, 2006
Subjects
File(s)![Thumbnail Image]()
Loading...
Name
203025938_Ntloko_nj_MTech_thm_bus_2006
Description
Thesis
Size
7.32 MB
Format
Adobe PDF
Checksum
(MD5):caec03e9a30847eb4e36e751eafa77ba